Where is the power in data? held on 1 December, curated by Superhighways, aimed to help you learn key skills in communicating community data, sharing your knowledge and amplifying your voices to influence change whenever and wherever you can.
Keynote speaker, Trust for London
Johanna Cronin, Head of Communications at Trust for London, joined us to share how Trust for London fund organisations to use and share data and the voice of lived experience to influence change.
Understanding power to work in deeper solidarity for social change
Sheila McKechnie Foundation masterclass on how you can use a Power Lens to mitigate its risks in our everyday working lives.
Discovering gender inequality in London's data
Women's Budget Group share how to access data on women’s economic inequality without being swamped by the numbers.
A simple four-stage recipe for using data to deliver compelling narratives
James Bowles shows us how to communicate a clear data story to multiple audiences in his masterclass.
Winning hearts and minds - getting the John Lewis Christmas ad effect
In this brief introduction to strategic communications, Equally Ours explain how leading with the values we all share can help change people’s hearts and minds about important social issues, and how even the smallest charity can use this to paint a picture of a better world that inspires peoples’ support.
Communicating statistics
In this masterclass, Full Fact share their experience and insights into how you can make effective and accurate use of data for your campaigns.
Measuring digital success
Lightful's masterclass offers an introduction to social media, email and website metrics to help you measure your digital goals and act on your insights.
Small Charity Showreel
Hear from three local stars shining a light on the needs of Londoners through lived experience and their data.
The Citizens Advice cost of living dashboard
Citizens Advice share what their data is telling them about the crisis and how we can use it to advocate for change.
Resources
- Citizens Advice cost of living data dashboard
- Flourish
- How to visualise your data with Flourish (Datawise London recording)
Media monitoring matters
Gemma Pettman PR masterclass reveals how following the news can help you lead conversations. Gemma also shares free and low cost media monitoring methods you can use straight away.
Introduction to participatory action research
Partnership for Young London's masterclass talks through your toolkit for involving your community in research. There's a focus on work with young people, yet tips for any community organisation that want to run a participator action research programme.
Using insight to effectively engage MPs
nfpResearch masterclass asks what do MPs really think about charities and how this should inform your work?
How to become a visible public spokesperson
Sounddelivery masterclass gives top tips for sharing expertise and lived experience through blogging, social media and more.
Resources
- Sounddelivery's campaign messaging house template
- Rosie's opinion piece on the cost of living crisis
- Lady Unchained opinion piece on her experience of prison and life after
- Jan Cunliffe opinion piece on halting the tide of joint enterprise convictions
- Canva for designs
- Hootsuite for social post scheduling
- Headliner for captioning videos
The changemaker's toolkit
mySociety's masterclass shares how you can use their free and valuable tools and services to supercharge your campaigns and influencing work.
Need some help?
If you are a small charity or community group that is funded by Trust for London, or wants to focus on influencing change through your use of data or power of lived experience please get in touch.